How to Protect Your Privacy Online

Our lives have become increasingly digitized in recent years, with a large percentage of our time spent online. Our personal and professional lives are all connected online, and that of course, raises issues of privacy for our data.

Fortunately, there are certain steps you can take to protect your privacy online, as the experts have explained below.

Block The Trail Of Supercookies

“Supercookies are small pieces of data that whoever is serving them up, such as advertising networks, can store on your computer. Supercookies are more difficult to discover and remove than more ordinary tracking cookies since they lurk in several locations and cannot be automatically erased. 

“The supercookie owner can capture a tonne of your unique personal data by injecting supercookies into your browser, including your identity, behavior, preferences, how long you’re online when you’re most active, and more. Supercookies can connect with one other across websites, allowing them to piece together your personal information into a comprehensive profile.”

Amber Morland, CEO & Founder of WinCope

Create A Private Email Address

“For good reason, email addresses are likewise in high demand for data collecting. Although most people only have a few email addresses, they are connected to dozens, if not hundreds, of online accounts. After all, your email address is a one-of-a-kind identification; you’re the only one who has it. Consider how much information someone could learn about you if they linked everything you did to your email address.”

Jake Smith, Managing Director Absolute Reg

Ad Personalization Should Be Turned Off

“I recommend turning off ad personalization wherever feasible, as it often grants firms permission to track you without your knowledge. You may do this by going to and erasing anything you can. There’s a tab on the left that says Delete activity by. All time should be selected. You can disable Web & App Activity, Location History, and YouTube History on your My Google Activity page. It will show you every search phrase you’ve ever used and everything you’ve ever done, including every YouTube video you’ve ever watched. It’ll ask whether you’re sure you want to delete this because doing so might affect other things.”

Dr. Pooneh Ramezani, CEO, Co-Founder Dr. Brite

Browse in Incognito or Private Mode

“If you don’t want your browser history, temporary internet files, or cookies saved by your computer, browse the web in private mode. Today’s web browsers include their own implementations of this type of privacy safeguard. Incognito Mode is a feature of Chrome.

“Firefox’s privacy setting is referred to as Private Browsing, while Internet Explorer’s is referred to as InPrivate Browsing. When these options are enabled, outsiders will be unable to track your computer’s browsing history.” 

Timothy Robinson, CEO of InVPN

Use a Virtual Private Network (VPN)

“By establishing a private network from a public internet connection, a virtual private network (VPN) provides online privacy and anonymity. VPNs hide your Internet Protocol (IP) address, rendering your online activities virtually impenetrable. 

“When using public Wi-Fi at a library, coffee shop, or a public area, it is extremely critical to use a VPN. A VPN makes it more difficult for fraudsters to compromise your online privacy and gain access to your personal information.

“When there are numerous free VPN solutions available, it may make more sense to pay for a subscription from a reputable security provider if you want the most privacy protection possible while online.”

Steve Scott, CTO at Spreadsheet Planet

Antivirus Software

“Always ensure that you have antivirus software installed on all of your devices. This software can help prevent hackers from remotely taking control of your computer, gaining access to your personal and financial information, and tracking your locations.

“Additionally, don’t forget about this software once it’s installed. Manufacturers update their virus prevention software on a regular basis to protect against the latest malware, spyware, and other viruses. Install updates immediately upon their availability.”

Eric Rohrback, CMO Hill & Ponton

Set up Two-Factor Authentication

“Two-factor authentication is an additional step that must be taken when logging into your account. It’s usually quite simple, and you only need to do it when you start using a new device or every few weeks. A relatively typical method is to send a text message to your phone with a six-digit code that you receive after entering your password.

“Certain websites do not utilize HTTPS at all. If one of your favorite websites is one of those, you can contact them and inquire about their status. This significantly complicates the process of gaining access to your accounts, as even if someone were to steal your password, they would also need your phone to log in. Numerous popular services, including Gmail, Outlook, Facebook, and Twitter, support two-factor authentication.”

Saskia Ketz, CEO of Mojomox


“The link in your browser’s address bar begins with either HTTP or HTTPS. The first indicates that the connection between you and the website is open, which means that anyone who taps into your internet connection can view whatever you write or view. Some websites use HTTPS by default, while others offer it as an option. A lock icon in the URL bar indicates that you are on an HTTPS site; if there is a lock but it is crossed, there is a problem with the encryption and your connection may not be protected.

“Certain websites continue to lack the SSL protocol entirely. If one of your favorite websites is one of those, you can contact them and inquire about their status.”

Daniel Foley, SEO Specialist at CloudTech24

Use Strong And Different Passwords

“In my opinion, one of the best ways to protect your privacy online is to use strong and different passwords. If your password is taken and you use it for many services, your other accounts will be compromised as well. So here are a few pointers for choosing passwords and remembering them.”

“A simple rule for passwords is that the more complicated they are, the more difficult they are to crack: use a combination of lower and upper case letters, digits, and symbols like ‘! and &’. Here are a few more suggestions: You can also use a password, such as ‘pigeons go to school every day!!’ or something else that makes sense to you, as long as it isn’t something obvious like ‘stay calm and carry on.” 

“Use a password manager, these are tools that generate and store strong passwords for several websites. Some of them sync across computers and phones, allowing you to have them with you at all times. You won’t have to remember all of these difficult passwords this way.”

Sam Browne, CEO/Founder Find a Band

Turn on Web Browser Blacklisting

“Part of the reason for the lack of internet security is the browser being used. Additional security features, such as blacklisting, are available in many online browsers. This enables you to specify the criteria for which sites you will access; only secure trusted sites will be available for you to visit.”

Stephanie Young, CEO & Founder Best Camping

Avoid Phishing Scams

“To gain your personal information and steal your identity, phishing schemes employ a variety of techniques. There are many different types of phishing scams out there, but you can avoid them by learning how to spot them.”

“Never open emails or attachments from unknown senders, and never click on unsafe links from unusual emails to prevent becoming a victim of a phishing scam. Also, be wary of anyone offering money, strange job opportunities, or requests for charitable donations, as this could be a ruse to steal your personal information and online identity.”

Vanessa Dyer, CEO and Founder of The Magickal Cat

Hide Your Personal Information

“If you don’t set up your web browser properly, you could unintentionally reveal your personal information to others. You can configure a new computer or download and install a new browser whenever you obtain one.”

“To do so, go to the browser’s ‘set-up’ menu and select ‘configure the browser so that it doesn’t display your name, email address, or other information.’ To preserve your privacy and safety, remember to take this extra step when downloading or installing a browser.”

Naomi Bishop, Chief Insurance Officer Surfky

Brandon Bowen
Editor A linguistics graduate, Brandon makes sure that the contents the team produces are written in manners that appeal to a wide range of audiences.